How a CSR Directs Leads and Accounts
Everybody has their roles and responsibilities. We have a streamlined process how we will work together with leads and customers.
Stay in Your Lane
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1CSR Answers Phone or Greets CustomerIncoming Phone Call
- Thank you for calling Northwest Custom Apparel, this is "your name" how can I help you?
Walk-in- Get out of your desk and greet the customer.
- Hi, I am your name how can I help you.
Note
The customer may go right into what they are looking for without taking a breath of air. This is where you need to slow them down and gather their info and direct them to the proper sales rep.Customer Service Super Heroes
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2Who are you speaking to?Determine who you are speaking to
- Are you a current customer?
- Basic Info: Ask for their company name, full name, email, phone and address
- Current Customer: Look them up in Shopworks.
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3What is the customer looking for?Use these questions to gather info for the sales rep. Write the information down on a lead sheet. Make it clear that you are a CSR and a sales rep will be helping you.
- What have you used in the past?
- What are you using the shirts for?
- How many shirts are you needing?
- Do you have a budget?
- When do you need the shirts?
- Do you have a logo?
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4Current Customer
- Give the customer to the rep that is assigned in Shopworks.
House Account or Old Sales Rep- Give to the Lead CSR (Nika)
- Management will then determine the future assignment of the account:
- Sales Rep or House Account
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5New Customer
- Gather all their information
- Get a sales rep if available.
- No Sales rep available: Get Lead CSR (Nika)
- Nobody available: "Sunset Law" Sales Rep will contact them by the end of the day.
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6What happens when you leave your lane1. Confusion between sales reps.
2. Customer doesn't know who is helping them.
3. Chaotic customer service.